How To Make Your Shopify Brand Famous By Scaling Your Editorial Coverage

Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.

Your Business Is A Journey. Invest In Yourself Today.

Being an entrepreneur or brand marketer is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, profitably grow revenue, and build lifetime customer loyalty for your Shopify brand.

In today’s episode, my guest is Chris Wirasinha the Co-Founder and CEO of Linkby. They are a platform that helps Shopify brands get more editorial coverage from premium publishers like Forbes Shopping, Bustle, Daily Mail, and more. Linkby can get you featured with full articles on premium news and lifestyle publishers and you only pay for the clicks back to your Shopify store.

What You Will Learn Today

• The benefits of getting national editorial coverage for your Shopify brand.
• Shopify brands and verticals that have received notable coverage.
• Why readers are more likely to convert through editorial placements.
• Growing list of publishing brands that are available on Linkby today.

Links And Resources Mentioned

• Linkby
• Free Creative Service from Linkby for your first campaign - Thanks Chris!

Thank You For Listening

I really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!

Growth Mindset?

If you’re reading down here, I know the answer ;)

Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.

Episode Sponsor: Frontend

Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform (eXP) for modern Shopify brands.

If you're tuned into the ecommerce space, you've no doubt heard about "going headless", or building a "headless commerce storefront."

And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot.

You may have heard that headless commerce means a move from "commerce-led" to a "content-led solution" or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.

As with any largely uncharted territory, it can be hard to work out what’s growing faster, the technology or the terminology.

The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand's look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors.

Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.

You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP).

Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend

See acast.com/privacy for privacy and opt-out information.