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Dec. 11, 2020

120: Grow Dependable Recurring Revenue And Customer Loyalty Through Subscriptions

120: Grow Dependable Recurring Revenue And Customer Loyalty Through Subscriptions

Thriving with Shopify: BOLD COMMERCE


Your Business Is A Journey. Invest In Yourself Today.

Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

Bold Subscriptions is now fully integrated with Shopify's Native Checkout and Shopify Payments, so customers can purchase one-time and subscribe to recurring products together.

My guest in today’s episode is Jay Myers the Co-Founder and VP of Growth at Bold Commerce. They are one of the largest Shopify Developers solving a lot of unique challenges for retail and DTC brands. Their biggest endeavor yet is subscriptions on Shopify checkout.

What You Will Learn Today

  • Why now is the time to consider a subscription or membership option for your Shopify brand.
  • The next iteration of Shopify's checkout.
  • Why a subscription customer, on average, has 178% higher lifetime value than a first-time customer.
  • Why a successful subscription business needs to have an aspect of replenishment, curation, and access.

Links And Resources Mentioned

Thank You For Listening

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Growth Mindset?

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Today's Amazing Episode Sponsor: GRIN

Grow an Authentic DTC Brand with the #1 Influencer Marketing Software Platform for Creating Genuine, Direct Relationships with Influencers.

GRIN is the only influencer marketing software built specifically for eCommerce. From discovery & outreach to relationship management & campaigns, product seeding, discount codes & affiliate links, content tracking & rights management, sales tracking & deep analytics - GRIN’s software helps with the tenure influencer marketing workflow. Top DTC brands trust GRIN as their influencer marketing platform for rapid growth and scale.



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