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I'm Steve Hutt, the host of eCommerce Fastlane – your go-to podcast for proven strategies and actionable insights to accelerate your Shopify store's growth. As a seasoned ecommerce entrepreneur, I'm passionate about helping retailers to boost traffic, conversions, and lifetime customer value.
One reviewer described the show as having an "impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions."
Host | Steve Hutt | DTC Founder | Ex-Shopify
Most DTC brands lose 15-30% of their margin to return processing mistakes they don't even know they're making. In this episode, discover: Why the "chaos corner" in your warehouse costs more than the actual refunds—from restoc...
Most e-commerce teams are drowning in manual work that AI should be handling—but there's a massive gap between AI hype and AI that actually works. In this episode, discover: How autonomous agents differ from chatbots and quer...
You're paying affiliate commissions on customers who were already buying from you—Josh Kennedy calls this the "$20 billion mistake." In this episode, discover: Why 2/3 of affiliate partnerships drain profit instead of driving...
The customer acquisition playbook that built your business three years ago is actively bleeding money today. In this episode, discover: Why single-channel strategies are crushing margins as CPMs creep up year over year—and th...
Here's what most brands get wrong about discounting: they launch site-wide sales that spike orders for a few days, then train customers to never buy at full price again. In this episode, discover: Why quantity-based discounti...
Most founders don't realize they're stuck in the ad creative grind until they're months deep into it. Everyone's chasing the same AI tools to pump out images and copy, but here's what they're missing: the real bottleneck isn'...
Here's what most founders don't realize until they're deep in the scaling trenches: that DIY Shopify store that got you to $2-3M? It's probably your biggest bottleneck right now. Your site's crawling from app bloat, conversio...
Every time your phone rings and goes to voicemail, you're losing a customer forever. Research shows that more than 80% of potential buyers who hit voicemail don't call back—they head straight to Google and find your competito...
Every Shopify brand scaling beyond six figures eventually faces this moment: you've got a product people actually want, demand is building, and you decide to run a launch. Then the site crashes, bots clear out inventory in se...
As Q4 heats up and ad costs keep climbing, most Shopify brands are stuck in the same exhausting cycle—pouring more money into Meta and TikTok ads while watching their CAC creep higher every month. You know you need to diversi...
As Q4 heats up, Shopify brands are facing some serious pressure—rising fulfillment costs, shifting global tariffs, and the growing complexity of scaling operations beyond your garage or living room. Today's guest knows this s...
Welcome to eCommerce Fastlane! Q4 is in full swing, and with it comes mounting pressure for Shopify brands—admin demands are cutting into margins, operations are getting more complex, and there's a constant buzz about AI: is ...