Nov. 16, 2020

115: Influencer Identification Tool Enables Shopify Brands To Analyze Their Website Visitor Social Data And Locate High-Value Ambassadors

115: Influencer Identification Tool Enables Shopify Brands To Analyze Their Website Visitor Social Data And Locate High-Value Ambassadors

Thriving with Shopify: UPFLUENCE

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Your Business Is A Journey. Invest In Yourself Today.

Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

Your current clients, followers, and traffic are Influential. They should be your ambassadors. Find and activate the influencers who already love your brand.

My guest in today’s episode is Vivien Garnès the Co-Founder and CEO of Upfluence. They are a social commerce software solution that helps Shopify brands sell more online thanks to influencers.

What You Will Learn Today

  • Why it's important to identify, activate, manage, and monitor influencer performance.
  • How to maximize influencer activation rates and maximize ROI at the same time.
  • How to create a mutually beneficial relationship between Shopify brands and influencers.
  • How to run and streamline influencer marketing campaigns through collaborations.

Links And Resources Mentioned

Thank You For Listening

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Growth Mindset?

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Today's Episode Sponsor: PushOwl

Recover carts and store visitors without email

This episode was brought to you by PushOwl. Shopify’s leading Web Push Notifications app and the only Shopify Plus approved Certified App Partner in its category.

Browser-based web push notifications push your retention marketing and conversion rate optimization to the next level because you can re-engage store visitors without the need for an email address. Send web push notifications right to their smartphone or desktop…by just using the browser. 

And the great thing about PushOwl is they are used by over 20,000 Shopify stores and more than 600 Shopify Plus brands! You can be confident that their solution has the security, privacy, speed, and reliability that Shopify brands come to expect.

  • Test it for yourself! The PushOwl Playground allows you to opt-in and send yourself web push notifications without installing PushOwl. You can test the complete flow, learn more about web push, and create your own notifications.
  • Need more inspiration? We have built Perfect Push Notifications as a public library of inspiring push notifications that help you to get creative!
  • Free online course! PushOwl teamed up with Shopify to deliver a Shopify Compass course “What Are Push Notifications”. Learn the basics of web push notifications in 15 minutes with 32 bit-sizes lessons.


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