152: How To Make Your Retention And Customer Lifetime Value Skyrocket For Your Shopify Brand

Your Business Is A Journey. Invest In Yourself Today.

Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.

In today’s episode, my guest is John Chao the Co-Founder of the Data Marketing Platform Segments. They are a self-guided marketing analytics platform that helps Shopify brands increase marketing ROI with 1-click segmentation paired with actionable insights.

What You Will Learn Today

How to uncover hidden revenue opportunities from your data.
How to increase retention and customer loyalty for your Shopify brand.
How to nurture customers across active, at-risk or churned states.
How to optimize your marketing ROI by targeting customers with the most potential.
How to unlock your store's data to know when and what customers are buying, then allowing you to take action with timely recommendations to increase repeat sales and order value.

Links And Resources Mentioned

Segments
Segments Shopify App
Segments Extended 30-Day Free Trial - Thanks John!

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Episode Sponsor: SMSBUMP

Today’s episode is brought to you by SMSBump, an incredible Shopify App to boost customer retention and revenue on autopilot.

Yotpo SMSBump is the leading SMS marketing solution for eCommerce brands looking to build a top revenue channel. SMSBump helps you recover carts, launch targeted campaigns and engage in truly conversational commerce. SMSBump is a part of Yotpo’s eCommerce marketing platform, helping forward-thinking brands accelerate direct-to-consumer growth.

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