Feb. 24, 2026
How Much Should You Actually Spend on AI? A Revenue-Stage Framework for Shopify Brands

Shopify brands are stacking AI tools and wasting money. If you're not sure what to actually spend on AI at your revenue stage, this episode cuts through the noise.
In this solo episode, Steve breaks down:
- A stage-by-stage AI investment framework from under $500K to $50M+ in annual revenue with realistic monthly budget ranges
- Why one well-implemented AI system trained on your data outperforms 10 underutilized tools every time
- The compounding filter—how to tell if an AI investment gets smarter over time or just saves you 30 minutes once
Whether you're doing $500K a year or $10M+, this conversation gives you a clear framework to invest intentionally and skip the shiny object trap.
📝 Full show notes + resources: https://ecommercefastlane.com/podcast/episode-448/
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