Pricing Is Not Just Discounting. Learn Data-Driven Competitive And Profitable Pricing Tactics
In today’s episode, my guest is Burc Tanir the Co-Founder and CEO of Prisync. They are a pricing optimization software company that helps Shopify merchants automatically track their competitor prices and apply dynamic repricing strategies on their storefront.
WHAT YOU WILL LEARN TODAY
What is competitive price intelligence
Why "cost-plus" is a poor way to price a product
How to uncover your competitor's prices and tactics
Benefits of dynamic price changes to drive conversion and revenue
LINKS AND RESOURCES MENTIONED
Prisync Dynamic Pricing Shopify App
14-Day Free Trial + 25% Off For 3 Months. Mention eCommerce Fastlane - Thanks Burc!
EPISODE SPONSOR
Today’s episode is brought to you by dotdigital, from email marketing to full omnichannel marketing orchestration, dotdigital transforms your customer insights into personalized marketing campaigns. Learn more about their incredible solution and get started today at dotdigital.com.
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