Episodes

391
March 5, 2025

Gamify Your Emails: How Stripo’s Interactive Marketing Boosts Conversions By 220%

Are your email marketing efforts falling flat? Struggling to create engaging campaigns that actually convert? What if there was a way to make your emails stand out—without spending hours coding or designing? In this episode of eCommerce Fastlane, we welcome Dmytro Kudrenko, the founder and CEO of Stripo, an innovative email design platform helping brands create high-performing emails with ease. Dmytro has revolutionized email marketing by eliminating technical roadblocks, allowing marketers to ...
390
Feb. 27, 2025

PR Secrets: How To Land Major Media Coverage Without An Agency

Are you a Shopify store owner struggling to get noticed in a crowded marketplace? Tired of throwing money at ads with unpredictable results? Have you ever wondered how to get featured in top-tier publications like The New York Times or Vogue without breaking the bank on a costly PR agency? In this episode of eCommerce Fastlane, we welcome Gloria Chou, an award-winning PR strategist and former US diplomat, to unveil her proven framework for landing media coverage and building brand credibility. G...
389
Feb. 26, 2025

Marketing Agency Selection: A Data-Driven Approach For eCommerce Brands

Are you a Shopify store owner struggling to find the right marketing agency? Have you been burned by agencies that overpromise and underdeliver? Are you lost in a sea of marketing options, unsure where to turn for expert guidance? In this episode of eCommerce Fastlane, we welcome Behdad Jamshidi (aka “Bee”), founder of CJAM Marketing, to shed light on a critical (and often frustrating) aspect of growing an online business: finding the right marketing partner. Bee, a seasoned marketing connector...
388
Feb. 20, 2025

Klaviyo’s Game-Changing B2C CRM: Transforming Customer Relationships With Jake Cohen

Are you tired of juggling disconnected tools and struggling to gain a complete view of your B2C customers? Do you want to power a new era of growth with smarter customer relationships? In this episode of eCommerce Fastlane, we welcome back Jake Cohen, VP at Klaviyo, to unveil their latest innovation: Klaviyo B2C CRM, the only customer relationship management platform built specifically for consumer brands. Discover how this all-in-one platform unifies marketing, service, and analytics to empower...
387
Feb. 18, 2025

Stop Losing Anonymous Traffic: AI Retargeting For Shopify Stores

Are anonymous website visitors slipping through your fingers, taking potential revenue with them? Most Shopify stores convert only a small fraction of their traffic, leaving a significant amount of opportunity untapped. In this episode of eCommerce Fastlane, we speak with Francesco Gatti, Co-founder and CEO of OpenSend, about a platform that helps Shopify merchants solve this costly problem. Discover how OpenSend identifies a portion of your unknown website visitors and turns them into actionab...
386
Feb. 13, 2025

AI-Powered Customer Service: How Gladly Helps Brands Like Rothy's Deliver Empathy At Scale

Welcome to eCommerce Fastlane. Today, my guest is Austin Reece, Head of Product Marketing and Revenue Enablement at Gladly. In this episode, we dive deep into how AI-powered customer service is transforming the way brands engage with their customers—before, during, and after a sale. Brands like Nordstrom, Warby Parker, Crate & Barrel, and Rothy’s are using Gladly’s AI-driven customer experience platform to provide faster, more personalized support while improving retention and driving revenue. ...
385
Feb. 11, 2025

Helping Brands Drive Profitable Growth With AI Segmentation

Welcome to eCommerce Fastlane. Today, my guest is Aaron Schwartz, Co-Founder and CEO of Orita. In this episode, we dive into the evolving world of email deliverability and how AI-powered machine learning is transforming how brands connect with their customers. Aaron has been a key player in eCommerce for years, co-founding and leading brands like Passport Shipping and Loop Returns. Now, with Orita, he’s solving a massive problem—helping brands maximize email engagement, increase revenue, and im...
384
Feb. 4, 2025

Outpriced? Not on Amazon: How AI Dynamic Pricing Gives You the Edge

Welcome to eCommerce Fastlane. Today my guest is Chad Rubin, Founder and CEO of Profasee. In this episode, we dive deep into the evolving world of Amazon pricing strategy and the powerful role of AI-driven dynamic pricing. Chad has spent nearly 20 years in eCommerce, building and selling multiple businesses, including Skubana and Prosper Show. Now, with Profasee, he’s pioneering a way for brands to maximize profitability on Amazon through AI-powered pricing automation. Here’s what we cover in ...
383
Jan. 28, 2025

Insights From the CEO of Society Brands, A Leading Tech-Enabled Consumer Products Company

Welcome to eCommerce Fastlane. Today my guest is Michael Sirpilla is the CEO and Co-Founder of Society Brands. In this episode, Michael dives into the unique strategies Society Brands employs to help eCommerce businesses scale and thrive. Over the last few years, Society Brands has acquired 12 companies and achieved over $100M in annual revenue, with the majority coming from Shopify-powered, direct-to-consumer (DTC) brands. Society Brands’ innovative “Built for Founders by Founders” approach o...
382
Jan. 21, 2025

Delivering Better Customer Experiences Through Integrated Supply Chain

Welcome to eCommerce Fastlane. Today my guest is Sean Henry, Co-Founder and CEO of Stord. In this episode, Sean shares how Stord is transforming the logistics and fulfillment landscape for Shopify-powered brands. He dives into the challenges brands face in managing post-purchase experiences and how Stord’s innovative platform eliminates the inefficiencies of fragmented systems. Sean explores the big opportunities for e-commerce brands, including: Leveraging scalable logistics solutions to red...
381
Jan. 14, 2025

Breaking Free From The Black Box: Transparent Ad Automation For Ecommerce

Welcome to eCommerce Fastlane. Today my guests are Mitsunaga Kikuchi, Founder and CEO of Shirofune, and Rocco Baldassarre, VP of Account Strategy. In this episode, Mitsunaga and Rocco discuss how Shirofune blends human intelligence and automation to optimize digital advertising like never before. We dive into topics like: Simplifying Campaign Management: Automating budgeting, bidding, and performance analysis to save hours of manual work. Overcoming Data Overload: Managing omnichannel campaig...
380
Jan. 7, 2025

Scaling Video Content At Speed: Inside Airpost.ai’s AI-Powered Platform

Welcome to eCommerce Fastlane. Today my guest is John Gargiulo the Co-Founder and CEO of AirPost. In this episode, we explore Airpost’s revolutionary approach to video content creation for Shopify brands. Our conversation delves into: AI-powered video content generation at scale Streamlined social media ad production Professional studio integration with technology Affordable content creation for growing brands Performance-driven creative frameworks Whether you’re a solopreneur, marketing ...