Episodes

Today I’m chatting with Kyle Wong, CEO & Co-founder of Pixlee, a User Generated Marketing Platform (UGC) that enables Shopify brands to use photos and videos from real people to help tell authentic brand stories to drive revenue and lifetime customer loyalty. What You Will Learn Today… How to unlock hidden revenue by amplifying your most passionate customers Strategies for selling to the modern consumer while scaling your authentic brand voice How to collect, curate, and publish user-generated c...

Today I’m chatting with Mark Gally, the Co-founder, and CEO of Zaius.com, a marketing platform on steroids, that assists Shopify brands to delight customers at every interaction. Their solution and resources are built to assist you to properly segment and personalize your marketing interactions and ultimately design and deploy cross-channel campaigns to those customers. What You Will Learn Today… In terms of customer interactions happening every day, Shopify brands and marketers need to drive re...

Today I’m chatting with Yoni Elbaz the Co-founder and CEO of Loox. An exclusive Shopify App that allows you to collect photo reviews for your happy customers which will strengthen your brand and drive more sales through social proof. What You Will Learn Today… How photo reviews increasing trust and conversion rates. Consumers trust other consumers much more than they trust brands. 85% of customers trust online reviews as much as personal recommendations. How user-generated content (UGC) is being...

Today I’m chatting with Sergiu Ciumac, the Co-Founder and CEO of Visely, a compelling solution that offers meaningful and effective product recommendations for Shopify store owners. What You Will Learn Today… How to optimize your conversion rate. How to increase customers engagement with relevant product recommendations. Learn how strategic product recommendations with decrease bounce rates and work as an automated salesman on your site. Listener Only Promotion As a listener of today’s show, Vis...

Today I’m chatting with Dave Atchison, the Co-Founder, and CEO of New Engen a Shopify Plus Agency Partner that exclusively focuses on new customer acquisition. New Engen is uniquely positioning itself in the Shopify ecosystem to help brands drive new visitors to a site either through a done for you Agency model or now with their public release, in-house, purpose built marketing technology solution. What You Will Learn Today… The traffic challenges that many Shopify store owners have and the solu...

Today I’m chatting with Michele Romanow, the Co-founder and President of Clearbanc. They are redefining banking that is tailored to the needs of e-commerce entrepreneurs. They help Shopify businesses secure credit without personal guarantees, equity, or credit scores. If you're looking to increase traffic and revenue to your Shopify store, Clearbanc funds your digital ad spend so you acquire more customers and grow your business...they even offer more capital as you grow! Clearbanc is uniquely p...

Today I’m chatting with Joe Gagliese, the Co-founder of Viral Nation. He talks about one of the hottest topics in eCommerce, Influencer Marketing. We dig into specific strategies, tactics, and most importantly, what you as a Shopify store owner should consider today to move the needle in improved brand awareness, conversion, and retention. On this episode you will learn: Why influencer marketing is so effective for e-commerce companies. What the biggest challenges are when it comes to social for...

Today I’m chatting with Matt Schlicht, the Co-founder, and CEO of Octane AI. They are a Shopify App Partner that enables merchants to increase revenue with a Facebook Messenger solution. There is a massive opportunity for those that implement a Facebook Messenger advertising strategy in 2019 and beyond! The case studies from other Shopify brands have proven that Octane AI is having a significant impact in driving more sales (and improved customer experience) through abandoned cart messages, rece...

Today I’m chatting with Ed Upton, the Founder & CEO of Littledata. They are a Shopify App Partner that has created an analytics platform that takes Google Analytics and literally puts it on steroids. It closes the loop on all of your data including your Shopify store orders, marketing channels, and lifetime customer value. What this means for you as a marketer or store owner, is you can make smarter business decisions with industry benchmarks, a significantly improved data stream into Google Ana...

On today’s episode, I’m chatting with Sam Henning, the Co-founder of Union Works. They are a Shopify App Partner with 7 apps including the Happy Birthday App that we discuss today. Building strong relationships with your customers is vital to the long term success of your business. Birthdays represent a unique opportunity to get in touch with your loyal customers and offer them a great reason to revisit and buy from your store. The Happy Birthday App is a great retention strategy! It can Increas...

On today’s episode, I’m chatting with Guillaume Racine, the Co-founder of Return Magic. The return touchpoint is critical for building long-term relationships with your buyers. The way merchants approach returns and the kind of experience offered to buyers has significant ramifications on conversion, frequency, and loyalty. In a world where Amazon and other large players invest to differentiate with post-sale convenience, Return Magic equips independent Shopify merchants with the tools to exceed...

On today’s episode, I’m chatting with Ruth Even Haim, the Co-founder of ReConvert. It's an interesting and dare I say, an exciting innovation, in what used to be a boring thank you page. It’s really cool what they’re doing to improve the customer experience and customer lifetime value through the Shopify thank you page. Most stores try to re-engage customers with email, social media, push and SMS messages, but the open and click rates are going down. However, your store's thank you page gives yo...

On today’s episode, I’m chatting with Nick Molnar, the Co-founder & CEO of Afterpay. It's an incredibly popular payment solution for Shopify store owners. You'll learn: How to significantly improve conversion rate by offering your site visitors an easy and instant way to pay for their purchase in 4 equal installments, without interest. How 10's of thousands of Shopify brands have implemented this payment option. The millennial shift in retail and how you can capitalize on it. What the future hol...

On today’s episode, I discuss and give further context on a recent article I published 13 Last Minute Hacks To Win BFCM 2018 + Q4 Holiday Season Black Friday Cyber Monday is upon us. The question is, how can your Shopify store benefit from this year’s anticipated holiday season growth? Take advantage of these last-minute hacks to help you win BFCM 2018 and the remaining Q4 Holiday Season! Any of these strategies below will only require an hour or less of your time but will have a significant imp...

On today’s episode, I’m chatting with Aidin Tavakkol, the Co-founder & CEO of LimeSpot, an e-commerce conversion optimization AI solution for Shopify brands. He is going to talk about important strategies and tactics to turn more shoppers into buyers. It’s an important show with being so close now to BFCM (Black Friday / Cyber Monday) and the remaining Q4 holiday season. Traffic across all e-commerce stores will increase, the question is, do you have an effective merchandising and personalized r...

On today’s episode, I sat down and had a chat with Zohar Gilad, the Co-founder & CEO of very popular site search and merchandising solution for Shopify brands. Everything you wished to know about eCommerce site search, yet never had the opportunity to ask is going to be tackled today. You’ll learn how you can seamlessly match what shoppers want to buy, with what you want to sell as a merchant with one easy to install app. Hosted on Acast. See acast.com/privacy for more information.

On today’s episode, I sat down and had a chat with Mike Stoychev the founder of SMSBump. This is a popular marketing automation app on Shopify that implements extremely effective cart abandonment text message sequences and has the ability to create bulk text message campaigns to reactivate past customers into placing new orders. I have many clients and merchants who are currently generating significant extra revenue by using SMSBump as part of their marketing stack. This episode will open your e...

On today’s episode, I sat down and had a chat with Nick the co-founder of Shogun. A very popular landing page and visual page builder for Shopify. They have an interesting solution that allows for non-technical founders or team members in marketing, merchandising or design roles to optimize their store with high-converting landing pages all without coding! They have a big library of proven templates that will increase your conversion rate. Click the link above and learn more about how you can gr...

On today’s episode, I sat down and had a chat with Jeff Cohen, the Chief Marketing Officer of Seller Labs. They’ve developed a suite of tools that will help you grow your business through the Amazon Marketplace. If you sell on Amazon currently or are looking to expand your brands reach by selling on Amazon, this is a perfect episode for you. Seller Labs solves many problems that Amazon sellers are confronted with like keyword research, inventory management, seller feedback, and sponsored produc...

Welcome to Episode 22. On today’s episode, I sat down and had a chat with Brad Redding, the co-founder of Elevar, an automated analytics platform. This solution mines your data, automates the analysis, and provides curated insights to help you take action. You can consider Elevar your trusty 24/7 data analyst assistant that is always working to provide optimization and marketing tips. i8zye7ie Today you’ll learn: What some of the challenges are to be more data-driven What successful Shopify stor...

Welcome to Episode 21. On today’s episode, I sat down and had a chat with Erik Christiansen, the Co-founder & CEO of JustUno, an incredibly popular conversion rate optimization suite for Shopify store owners. Today you’ll learn: How to maximize your existing traffic with an improved conversion rate How to consistently grow your stores email list Learn about real-time behavioral targeting and the roll it can play in generating more revenue There’s an incredible the amount of money that is being l...

Welcome to Episode 20. On today’s episode, I sat down and had a chat with Arjun Ohri, the Co-founder & CEO of ShopMessage.me. They are a purpose built Facebook Messenger Marketing Automation Platform that is helping Shopify store owners start conversations that build more valuable relationships with your customers, which drive millions in extra revenue Today you’ll learn: Why Facebook Messenger is the eCommerce channel for the next decade How you can get started today using Messenger to drive sa...

Welcome to Episode 19. On today’s episode, I sat down and had a chat with Josh Enzer the co-founder of Swell Rewards. They've developed an incentive marketing platform that helps Shopify store owners drive more revenue and lifetime loyalty. Swell can help enhance your full marketing strategy, improving performance in customer acquisition, customer retention, and most importantly, customer lifetime value. Rewards, referrals, influencers, and email acquisition are all part of their marketing suite...

Welcome to Episode 18. On today’s episode, I sat down and had a chat with Ari Yahalom from Gift Wizard. You'll learn about the exciting opportunity that store owners have with the use of gift cards as part of multichannel customer acquisition and retention strategy. We also discuss a recent technical breakthrough with how gift cards can be purchased and redeemed online and in-store. Hosted on Acast. See acast.com/privacy for more information.