Episodes

65
Oct. 18, 2019

65: Research, Discover And Implement The Right Tech Tools To Grow Your Shopify Brand

My guest on today’s episode is Derric Haynie, the founder of EcommerceTech , where he works to connect Shopify merchants with the right tech tools and partners to grow their stores. We talk about necessary ecommerce tech stacks, the process to vet software vendors, and how to successfully roll out new tools for your Shopify brand. What You Will Learn Today… Expectations and considerations when implementing a new tech tool for your Shopify business. How to save countless hours in boring demos and...
64
Oct. 9, 2019

64: Streamline Your Social Media Strategy So You Can Set Yourself Up For More Sales And Success

My guest on today’s episode is Taylor Loren the Head of Content Marketing for Later.com , the #1 marketing platform for instagram. Their platform will also help you to visually plan, schedule and analyze posts for Facebook, Pinterest and Twitter. Its use by over 2,000,000 of the world's top brands, agencies, and influencers. With Later, you can spend less time posting to Instagram and more time growing your business. What You Will Learn Today… Plan a week of Instagram posts in 20 minutes. Keep a...
63
Oct. 3, 2019

63: Deliver A Unified Brand Experience By Harnessing Your Shopify Data To Drive Email Marketing Success

My guest on today’s episode is Greg Zakowicz the Sr. Commerce Marketing Analyst from Oracle NetSuite , where he has a strong focus on the Bronto Marketing Platform . Bronto is one of the leading email service providers (ESP) for some of the top retailers around the world. Personalized email and marketing automation are important strategies to have a firm grasp on, which is precisely why I invited Greg onto the show today. Simply put, Bronto is built for growth. They supply the tools and capabili...
62
Sept. 27, 2019

62: Drive Customer Loyalty By Creating Unique And Amazing Delivery Experiences Your Customers Will Remember

My guest on today's episode is Romain Ogiela the co-founder of Shipup . They are a solution that is obsessed with helping Shopify brands create unique and amazing delivery experiences that your customers will remember. Essentially, Shipup tracks all your packages in one place and offers your customers a unique and customized experience during delivery. If you’re looking for a way to elevate your Shopify brands post-purchase and delivery experience, this episode is for you... What You Will Learn ...
61
Sept. 19, 2019

61: Learn How To Capture More Emails, Reduce Abandonment, And Drive Sales With Onsite Displays And Email Marketing

My guest on today’s episode is Ben Jabbawy, the founder and CEO of Privy, a marketing platform that is used by over 300,000+ Shopify businesses. If you’ve not heard of this solution and why so brands choose Privy, then this podcast episode is definitely for you... Privy is helping to power the explosive growth of merchants like Leesa Mattress, Hubble Contacts, Dormify, Keene Footwear, Boosted Boards, and many others. Simply put, they help Shopify merchants to convert more site traffic and reduce...
60
Sept. 11, 2019

60: Get ROI-Positive Advertising That Takes Advantage Of The 95% Of Shoppers Who Do Not Convert On Their First Visit

My guests on today’s episode are Ryan Lavery and Max Stewart from Perfect Audience . They offer simple and powerful online tools that give Shopify brands everything they need to gather visitor data and use it to power advertising campaigns that show the right ad to the right person at the right time. We’re talking about all things retargeting, including... Web Retargeting Facebook Retargeting Instagram Retargeting Twitter Retargeting Shopify Dynamic Retargeting Cross-Device Retargeting Mobile Re...
59
Sept. 4, 2019

Smart Workshop Software Designed To Revolutionize The Way Modern Makers, Crafters, And Small Manufacturers Work

My guest on today’s episode is Chris Jacobs, from Katana , the smart workshop software platform that is helping Shopify brands that manufacturer and fulfills their own orders. Katana allows you to manage your whole order fulfillment process from a single dashboard, including sales, manufacturing, and purchasing. As a Shopify brand owner, you get stock availability and fulfillment status for every order and with this production process, it means you won’t miss a delivery deadline ever again. Forg...
58
Aug. 28, 2019

58: Supercharge Your Customer Acquisition Directly In Digital Channels With Patented Buy Button Technology

My guest on today’s episode is Cooper Harris, the Founder and CEO from Klickly , a unique and patented advertising platform with a built-in Smart Commerce-Engine. Not only do brands pay on a "commission-based" model (hello free advertising), it’s a solution that powers impulse-payments online, exactly where your potential customers are browsing the web. Leading brands use Klickly's machine-learning and buy button technology to unlock consumer sales. Today you get to hear their story from the fou...
57
Aug. 21, 2019

Brick-and-Mortar Marketing: Untapped Opportunity Empowering Sales Associates To Leverage Their Expertise To Drive Sales

My guest on today’s episode is Leigh Sevin, the co-founder from Endear , a marketing platform that connects to Shopify’s POS system and empowers retail associates to increase sales by dedicating their downtime to personalized customer outreach over email and text message. They have a compelling solution that is guaranteed to boost customer lifetime value for your Shopify brand. They enable store associates to build relationships with their customers that results in higher and more frequent custo...
56
Aug. 14, 2019

56: Get Access To Real-Time Financial Reporting With Actionable Insights To Grow Your Shopify Brand

My guest on today's episode is Aidan Weinrib from Bench.co They are a market leading company that is focused on helping Shopify brands when it comes to bookkeeping, reporting, and revealing insights to help control the financial health of a business. Let's be honest...as a business owner, you wear a lot of hats. Bench are professional bookkeepers with experience serving other Shopify entrepreneurs. They take bookkeeping off your hands forever, so you can focus on what matters most, creating impa...
55
Aug. 8, 2019

55: Artificial Intelligence: The Fastest Way To Accelerate Your Brand Into A Social Media Content Mega-Factory

My guest on today's episode is Kate Bradley Chernis, Co-Founder & CEO from Lately . They are a disruptive social media management platform that pairs AI (artificial intelligence) with humans. The platform automatically turns blogs, press releases, white papers, online articles, newsletters, videos and podcasts into dozens of pre-hashtagged and pre-shortlinked autogenerated social media posts. Great Power And Productivity I'm saving endless hours with Lately‘s super powerful features, together, a...
54
Aug. 3, 2019

54: Improve Your Email Profitability With Super-Personalized Email Marketing Paired With On-Site Social Proof

Today I’m chatting with Adii Pienaar, the founder of a wildly popular Shopify app called Conversio. They are an email service provider (ESP) and user-generated content (UGC) solution all packaged up into one solution to help you as a Shopify merchant to engage with your customers and build lifetime loyal customers. With super-personalized email marketing and on-site social proof, Conversio is the easiest way for growing Ecommerce brands to drive conversions and increase revenue. Boost your conve...
53
July 26, 2019

Grow Your Shopify Business With Low Effort - High ROI With Web Push Notifications

My guest on today's episode is Felix Süllwold, Head of Partnerships & Marketing from PushOwl, a marketing platform that drives more conversions with web push notifications. Think about this...you are investing time, effort, and money to bring traffic to your store and the goal is to keep these people engaged. But the reality is, more than 90% of your site visitors may never come back to your brand. It's your goal to retain your store visitors and not solely rely on paid acquisition to drive traf...
52
July 18, 2019

Fight Amazon With Same, Next, And 2-Day Shipping And Take The Hassle Out Of Storing, Picking, Packing, And Shipping Your Products

My guest on today's episode is Casey Armstrong, CMO from ShipBob, a technology-enabled third party logistics company (3PL). The tech-enabled part of ShipBob is the technology that was developed to streamline shipping and fulfillment solutions for Shopify brands. In addition to fulfillment services, such as warehousing, picking, packing, and shipping, ShipBob also provides software that integrates data from multiple sources to give you the complete visibility into the lifecycle of an order. We're...
51
July 10, 2019

51: Increase Conversions And Cart Size With Product Funnels, Post-Purchase Upsells, One-Page Checkout

My guest on today's episode is Jordan Gal, the Founder & CEO of CartHook. We chat about how they help Shopify merchants to improve conversion rate and grow average order value through their checkout and funnel solution. What You Will Learn Today… Learn how CartHook allows for complete control over the entire checkout process with your Shopify store, including a customizable one-page checkout to increase your store’s conversion rate and a one-click, post-purchase upsells to increase your average ...
50
July 3, 2019

50: Latest Marketing Tactics And Platforms From IRCE 2019 - Internet Retailer Conference & Exhibition

Today's episode was recorded on the show floor at IRCE 2019 in Chicago (Internet Retailer Conference & Exhibition) This years event merged a few shows into one mega-show called RetailX. It was marketed as the only complete solution for a transformative retail market. RetailX is a colocation of the Internet Retailer Conference & Exhibition (IRCE), the world’s largest e-commerce event, with GlobalShop, the world’s largest annual event for shopper facing retail design, technology, and in-store mark...
49
June 24, 2019

49: Learn How To Build Your Competitive Advantage By Owning The Entire Customer Experience

My guest on today episode is Mike Averto, the Co-Founder & CEO of ChannelApe. We chat about how they help Shopify merchants unify sales and fulfillment operations as they have done for many Shopify merchants including AllBirds, Steve Madden, Kids Shoes, Monster, Skicks, Campus Protein, and more. ChannelApe is Mission Control for Direct to Consumer (D2C) order management operations. The platform is the single source of truth to view & control how orders are fulfilled through 3PLs, warehouses, dis...
48
June 18, 2019

48: Gamification On Your Shopify Store Will Engage Shoppers, Drive Email Signups And Increase Revenue

Today I’m chatting with Liran Tadmore, the founder of WooHoo, an engagement platform for Shopify brands. He talks about boosting your conversion rate and taking your coupon game to the next level. Who said pop-ups can’t be fun? Add some playful spirit to your pop-up ads, pop-up banners and pop-up windows and watch as the gamified email capture process boosts subscriptions and sales. It’s a win-win situation. You get to build your marketing email list and close more sales. Your customers get to e...
47
June 11, 2019

47: Learn What The Wayfair Decision By The Supreme Court Means For Your Shopify Business

Today I’m chatting with Mark Faggiano, CEO of TaxJar, a leading technology for Shopify eCommerce businesses to manage sales tax. TaxJar seeks to make eCommerce easier for everyone by helping merchants spend less time on sales tax to focus on growing the businesses they love. What You Will Learn Today… How you can accurately and easily automate sales tax for your Shopify store What the Wayfair decision by the Supreme Court means for your business How to determine in what states you have to collec...
46
June 4, 2019

46: Scale Your Shopify Store For Growth With A Merchant Operations Platform

On today's episode, I'm chatting with Sharoon Thomas, the Co-Founder and CEO of Fulfil.io Fulfil gives modern Shopify retailers the tools to deliver a superior customer experience that feels effortless. Whatever your current process is and wherever you are selling. Complete post checkout operations are covered with the Fulfil.io Platform. It's your one-stop for everything from purchasing and manufacturing, to inventory and order management, straight through to accounting. The solution works out-...
45
May 28, 2019

45: Shopify Plus Agency Partner Shares Their Organic And Paid Traffic Tactics For 2019

On today's episode, I’m chatting with Ron Dod, Co-founder, and CMO of Visiture . They are a Shopify Plus Agency Partner that is focused on helping eCommerce companies grow their brand online and increase the bottom line. Through an omnichannel marketing approach, they incorporate web design, development, conversion rate optimization, Google shopping campaigns, SEO, content marketing, social ads and more…. They help Shopify brand to gain more market share, loyalty, and growth. Lot’s of gold nugge...
44
May 22, 2019

44: Selling Wholesale On Shopify Just Got A Whole Lot Easier

On today's episode, I’m chatting with Aidan Mattrick from Pixel Union . They are a triple threat when it comes to Shopify Partners. They are one of the top premium theme developers, they’re a Shopify Agency partner who has helped design and launch 1000’s of digital brands, and they are also a Shopify App partner, with 6 apps in the Shopify App store. We chat about one today called: Wholesale Club According to a 2019 eCommerce Market Report, transactions in the United States processed through B2B...
43
May 15, 2019

43: Optimize Your Cash Flow And Make More Profit With Automated Inventory Forecasting

On today’s episode, I’m chatting with Jill Liliedahl, Business Development Manager from Inventory Planner . It’s an incredible time and money optimizing solution that puts you in charge of your inventory. Sales forecasting does sound sexy but it helps to anticipate your customer demand and it’s a way to see what trends are happening in your business. You can view all of your sales trends and inventory needs in one place. Control what products to replenish at each warehouse and for all sales chan...
42
May 8, 2019

42: Supercharge Your Shopify Notification Emails Into A Hidden Sales Channel

On today’s episode, I’m chatting with Roddy Smith, the Senior Growth Specialist from Spently. They have developed a solution that allows merchants to leverage the Shopify notification emails as a stand-alone sales channel using marketing components and follow up sequences. What You Will Learn Today… How to leverage event-based upsells, discounts, and referral components through your Shopify notification emails. Learn how to follow-up with your customers automatically after every purchase, shipme...